Pai: The changing face of a northern charmer
PaiPai, a small district in Thailand’s northernmost province of Mae Hong Son, has become a favourite destination for travellers in the last several years and, like it or not, the once idyllic town has changed almost upside down.
The past two years have seen more than half a million tourists flock to the mountainous district following word of mouth recommendations, whether backpackers or more well-off travellers, who described it as a “must-visit” spot to get close to nature –the mountains, a lazy river, cool breeze, fresh air and stunning views.
Vorathep Gantadee, chairman of the Pai Tourism Association, said the small town had less than 30 guesthouses and hotels some eight years ago but the number has currently increased to over 200 outlets, owned by locals and outside investors alike. (More …)

